Calling all Businesses in the UAE to #RethinkPlastic Before it’s Too Late.

By 2050 there will be more plastic than fish in the oceans.

Plastic pollution is now considered one of the largest environmental threats facing humans and animals globally. 

11 billion plastic bags are consumed annually, in UAE alone.

It’s more important than ever for your business to take action in eliminating avoidable plastic waste.

Join hands with us on the Rethink Plastic initiative.
Interested in learning more and getting started?
Emirates Nature- WWF can help facilitate with the step wise implementation of this plastic bag fee.

Come on board the Rethink Plastic initiative – an initiative to help reduce plastic pollution in the UAE, by encouraging residents to think more about the plastic waste they generate. Reduce your use today and protect our oceans for now and the future by joining today.

Reach out to Hossam Nasef, Head of Strategic Partnerships, Emirates Nature-WWF  here.

Partner success stories

GEANT, which was our first Rethink Plastic partner six years ago, continues to pioneer the shift away from plastic. Geant recently launched a dedicated section in all supermarkets and hypermarkets where customers can buy packaging alternatives such as jute and woven bags.

CHOITHRAMS, in February 2020, joined hands with Emirates Nature-WWF to launch Rethink Plastic initiative with the vision to reduce plastic bag consumption in their stores. In 365 days, more than 2,984,415 plastic bags were saved.

H&M, by renewing their partnership with Emirates Nature-WWF on the Rethink Plastic initiative, is aligning their customers with their vision of becoming 100% circular and climate positive by 2040. They’ve also introduced new shopping bags made from 100% recycled paper.

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